22 Best Online Shopping Sites In India (Sep 2023)

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In 2022, e-commerce has taken India by storm. Every person knows about it. Most of them have a favorite e-commerce website from which they purchase all kinds of products. Online shopping started with clothing at its core and has now expanded into electronics, beauty products, sports items, groceries, furniture, footwear, and every other category you can imagine.

The e-commerce market size in India stood at $84 billion in FY21 and is expected to reach a $350 billion valuation by 2030. That steep rise will involve major players fighting it out to grab the highest market share. Whatever the future holds, hundreds of online shopping giants are already providing their services in India. Let us talk about some of the top online shopping sites in India that provide a wide range of products at affordable prices.

List of Top 22 Online Shopping Sites in India

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1. Amazon India

Amazon is the biggest online shopping platform in the world, and India is no different. With over 295.8M individual visits per month, Amazon serves a large audience to fulfill their daily needs. The website is a one-stop platform for affordable clothing, gadgets, footwear, watches, luggage, décor, groceries, accessories, and much more. Amazon has expanded its reach in India due to its solid logistical network and unique marketing campaigns. The website is not bound to online shopping and has ventured into the entertainment industry through Amazon Prime Video, Amazon Prime Music, Amazon Audible, and Kindle. The platform provides Prime subscription in India at an affordable rate of Rs. 179/month, providing exclusive benefits to subscribers.

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2. Flipkart

Founded by Binny and Sachin Bansal in 2007, Flipkart is an Indian-grown online retail platform that truly speaks to the customer’s mindset. The website can be associated with the earliest days of online retail and has over 167.4M monthly visitors. The website provides high-quality products at affordable prices in different categories, including clothing, electronics, footwear, groceries, etc. The company has its yearly flagship sale called ‘The Big Billion Days’ in which it provides branded products to the public at some of the lowest prices on the Internet.

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3. Myntra

A subsidiary of Flipkart since 2014, Myntra started as a website for personalized gifts in 2007 but quickly developed into a major player in the e-commerce industry. By 2012, Myntra added 350 Indian and foreign brands to its marketplace, which has continued to rise yearly. With its impressive social media following, customer-focused reward program, and irresistible bargains, Myntra currently dominates the online fashion market. The Myntra shopping app was created in 2015 to promote customers’ buying binges even more. Myntra offers a wide selection of apparel, accessories, jewelry, and personal care items and is the ultimate shopping destination for fashion and lifestyle. Go through these best deal websites as you shop to earn some extra cashback.

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4. Meesho

Meesho provides shopping choices for anything you want at the lowest prices in the market. The platform has a vast inventory of products ranging from apparel to cosmetics to home utility and kitchen products. With over 50 lakh products and 650+ product categories, Meesho will surely have everything you need.

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5. Ajio

Ajio is an online fashion and lifestyle retail platform that offers trendy handpicked wardrobe choices at a price never seen before. Founded in 2016, Ajio quickly made a name for itself due to its immersive user experience, unique and fresh shopping choices, and competitive pricing. The company sources its products from many national, international, and indie brands for men, women, and kids under categories like clothing, footwear, beauty products, and accessories. The website also has an in-house label called ‘Ajio Own’ that allows indigenous artists to showcase their talent. ‘Ajio Luxe’ caters to the high-end clients of the website.

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6. Snapdeal

One of India’s top four online lifestyle buying sites, Snapdeal was founded in 2010 by Kunal Bahl and Rohit Bansal. Snapdeal offers a huge selection of high-quality and reasonably priced goods on its site. It aims to make it possible for customers to enjoy the satisfaction of achieving their goals through dependable, cost-effective buying. Powered by third-party logistics, Snapdeal’s logistics networks cover more than 96% of India’s pin codes and more than 2500 towns and cities.

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7. Nykaa

Nykaa is an online retail platform that deals exclusively in beauty and self-care products. The company brings all kinds of brands – domestic, luxury, international, premium, niche, etc. Also, it provides expert advice to consumers alongside more than 72 Luxe and On-Trend Kiosk Stores. Nykaa offers a well-curated comprehensive selection of makeup, skincare, haircare, bath and body, fragrance, grooming appliances, personal care, and health and wellness through more than 2400+ 100% authentic brands.

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8. JioMart

JioMart is Reliance Fresh and Reliance Smart’s online grocery channel in India, which makes grocery buying even easier. The platform allows you the convenience of shopping for all of your household needs in one place, including fresh fruits and vegetables, rice, dals, oil, packaged food, dairy products, frozen food, pet food, household cleaning supplies, and personal care items.

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9. TataCliq

TataCliq is an Indian online retail platform with a sleek, immersive design that allows customers to easily navigate between categories and brand stores and helps them buffer through a wide selection of womenswear, menswear, kidswear, footwear, watches, and accessories. Users can also check our great offers and get the best prices on various products across lifestyle, fashion, and more.

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10. Pepperfry

Pepperfry is an online furniture and home décor platform which provides handpicked products, differentiated designs, curated collections, and so much more. Customers can also get free design consultation and solve all their doubts by visiting one of its 60+ stores across India. Pepperfry provides products like Furniture, Mattresses, Furnishings, Wall Accents, Showpieces, Décor, Wall Art, Indoor Plants, Lamps & Lighting, Serveware, Glassware, Tableware, Bath Essentials, and Homeware from brands like Woodsworth, Mintwud, Mudramark, Hometown, Bombay Dyeing, Swayam, Nilkamal, Godrej Interio, Kurlon, etc.

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11. Decathlon

Through its website and mobile application, Decathlon provides more than 5,000 products suited for a range of 70+ sports. People have a wide selection of play-ready clothing and equipment to pick from. Decathlon covers you no matter what sport you prefer, whether football, running, cycling, fishing, archery, or horseback riding.

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12. Bewakoof

Bewakoof is an Indian online shopping platform with a range of 1,00,000+ products. Since 2012, Bewakoof has sold over 2 Crore products under categories like fashion apparel, accessories, mobile covers, beauty, skincare, etc. The brand is known for providing millennial and Gen-Z-appropriate styles and is also the top choice for merchandising from Disney, Marvel, Star Wars, DC Comics, Money Heist, Anime, and much more.

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13. Paytm Mall

A speedy and practical online shopping platform, Paytm Mall provides over 65 million products, including dairy products, baby products, makeup kits, smartphones, tablets, and laptops. You can also find sarees, kurtas & kurtis, t-shirts, sneakers, sports shoes, and sandals. Paytm Mall works hard to make your online shopping experience more pleasurable and affordable by offering the best-quality goods at the lowest prices in India. Additionally, the website provides its users seasonal sales, cashback promotions, and limited-time offers.

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14. Lenskart

Founded in 2010, the fastest-growing eyewear company in India is Lenskart. Since then they are transforming the eyewear market in India with a quickly expanding business that reaches out to over 100,000 clients each month through a unique combination of a strong online business, distinctively designed physical storefronts, and a first-of-its-kind “home eye checkup” service. The platform provides all kinds of eyewear – sunglasses, reading glasses, contact lenses, and powered glasses, in hundreds of styles and brands.

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15. Shopsy

Shopsy is an online retail platform under the umbrella of Flipkart where you can shop for Fashion, Beauty, Mobiles, footwear, and accessories at the best prices. The platform also allows customers to earn money while shopping. The website offers the trendiest items in fashion, the best in mobiles, and top-branded electronics at up to 80% off. Customers can browse over 15 crore product listings on Shopsy and share them with their friends and family members to start earning.

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16. Limeroad

Limeroad is a curated fashion website providing customers with a mélange of fashion and lifestyle with handpicked curations with exclusive offers and discounts. With over 50 million followers, the platform provides the latest styles and trends in women’s, men’s, and kids’ wear. With over 6,00,000+ products and 10,000+ top brands, Limeroad offers something for everyone at its one-stop fashion app. There is no lack of brands on the platform, which includes names like Aurelia, Globus, Allen Solly, Van Heusen, Peter England, Jockey, Flying Machine, and many more.

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17. MyGlamm

MyGlamm is a beauty & makeup products online store with premium makeup products that cater to Indian skin tones & needs. Products to stylize and take care of your lips, face, nails, eyes, skin, and hair are available on the website at the most affordable prices. MyGlamm features collections from top brands and artists like Manish Malhotra, Superfoods, POSE HD Makeup, LIT, GLOW, YOUTHfull, POPxo etc.

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18. ShopClues

An Indian e-commerce platform, ShopClues, was created in 2011 as a low-cost online market in India. As India’s first & largest fully managed marketplace, the weekly properties of ShopClues Bazaar—Sunday Flea Market, Refreshing Monday Sale, Triple Value Friday Sale, and Wednesday Brand Bazaar—bring the experience of India’s flea markets online. NRH (National Regional Heritage), another original ShopClues concept, offers an inexpensive glimpse into India’s Cultural Gullies.

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19. The Souled Store

Another Indian-based online retailer, TheSouledStore, crafts and curates amazing designs that are printed on a variety of equally stunning products, including t-shirts, phone cases, backpacks, boxers, mugs, socks, badges, pins, hoodies, and more. The quirky items on the website are created and produced to spread joy to your “soul.” The marketplace promotes fandom by offering licensed apparel for Hollywood films, TV shows, sports teams, comedians, and singers, with a large selection of graphic designs on various product types.

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20. Urbanic

A fashion retailer based out of London, Urbanic provides women’s apparel and accessories at excellent prices. Customers can browse their extensive selection of items, which includes tops, dresses, bottoms, beachwear, activewear, and accessories for people of all sizes and shapes. By offering runway-inspired fashions at reasonable rates with uncompromised quality, the brand hopes to alter the game. Urbanic takes a more ethical approach to quick fashion by using cutting-edge technology and a digitalized supply chain.

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